Meet the Cheese Guy (cont'd)
And when you cut all your own cheese, you're keeping a close eye on quality. That's important, especially with our clientele. We have customers who've been eating Italian cheese every day for eighty years. If you give them anything second-rate, they're going to tell you about it!
And because we do everything ourselves, we can usually beat the other guy's price. We're not transporting cheese all over the city so we don't have to pay for trucks and drivers and such. I don't think people should have to pay more just to get good food.
I'd invite anyone who's been buying cheese at one of those chain stores to come in and see me personally. Ask for Johnny.
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